As the pandemic locked doors of markets, factories, offices, schools, and universities across the globe, there was a massive upsurge in the traffic of online learning platforms. More and more people of all age groups were looking forward to engaging in meaningful learning. On the other hand, the entrepreneurs also sprang up to exploit this opportunity and launched online platforms to fill in the gaps created by shutting down of educational institutions.
While making it possible for the learners to continue their studies or acquire new skills without leaving their homes, it also empowered the owners of online learning platforms to earn huge revenue. Out of the many online teaching platforms like Verbling, SkimaTalk, Preply, Spitball, and iTalki, Cambly was also perfectly placed to set up this new challenge. This easy-to-use platform provides English learners on-demand access to English tutors over video chat.
Cambly was founded in 2012 by Kevin Law and Sameer Shariff with an aim to provide an English learning platform. Soon after its launch, Cambly joined the Y combinator program in 2015 and raised the first round of seed funding which helped it to establish itself as a global-first business. In a very short span of time, the platform gained huge popularity which can be estimated by the number of countries it is being used.
With the biggest markets of the app in Turkey, Japan, the Middle East, and Korea, Cambly is being used in a total of 130 countries. Available for both iOS and Android devices, Cambly has flexible subscription plans for every user. The approximate annual revenue of the app is $243.5M which has tremendously grown in 2020 due to the pandemic. Moreover, this trend of the online tutoring market is providing lucrative opportunities for entrepreneurs planning to invest in this industry.
The working of Cambly is quite different from other language learning platforms. Cambly’s in-app chat platform does all the work. The student who has signed in just needs to have a conversation with a native speaker. For tutors, it is a log-in-and-talk style platform. The simple working of Cambly can be explained as follows:
Cambly does not require tutors to schedule the classes in advance. Tutors have complete control of when they work. One important point to note is that tutors do not get the call as soon as they log in. Getting a call depends on a number of factors such as call rush, demand at the time tutor logs in, and luck. The chances of tutors being on a call are around 50% of the time logged in.
Some exceptions to the log-in-and-talk system are:
Cambly’s main source of income is the subscription fees it charges from the learners to access the platform. The subscription plans are quite flexible where learners can choose their weekly agenda, i.e. how many minutes in a day and how many days in a week they want to talk to a tutor. There is also an option to select the number of months for which the learners wish to buy the subscription i.e
After selecting the weekly agenda and number of months, the platform calculates the total amount and after making the payment, the learner can access the platform. Subscribed learners can talk to any tutor listed on the platforms and can even access the pre-uploaded courses on the platform.
The outstanding success of Cambly has inspired many other entrepreneurs who are planning to launch a similar business. In addition to this, the growing rate of globalization makes the language tutoring business quite potential and lucrative. What aspiring entrepreneurs need to do is to find the gaps in Cambly that are still uncovered and create a solution for them. Cambly has the perfect business idea, however, there is much more to starting a business.
A ready-made solution to build a language tutoring platform is required in the first place as the need for language learning is at its peak due to the ongoing pandemic. Yo!Coach is one such online tutoring software specially built to cater to such businesses. This white-label software is integrated with a suite of features that makes language teaching and learning a smooth process. The solution ensures a better ROI and success of language tutoring platforms.
The primary features of the solution are:
In addition to these system features, the admin features of the platform allow business owners to have complete control over the platform. Some of the admin features are listed here:
Yo!Coach has already helped a number of startups build their brand and is looking forward to partner with budding entrepreneurs to help them start their language tutoring platform.